Let me ask you a question before we begin: What are you good at talking about? When I ran this business model last year, I talked about Social Media and how to gain followers on any network without any hassle and how to automate that process.
What are you good at talking about? That’s all you need to answer in order to succeed with this business model. Let’s say you know everything there is to know about nutrition. You will now become an online nutrition consultant. Know about accounting? You’ll become an online accounting consultant. Whatever it is that you are passionate about is what you will become a consultant in.
The going rate for an online consultant (without you being seen as greedy is $180/hour). That’s what I charged and that’s what you should charge if you want it to work. If you’re going to be greedy from now, this will fail. I decided that I only wanted to spend 3 hours a day on this. That does not necessarily mean that you need to get 3 clients per day. It just means that you need to get them to spend more time talking to you. I managed to get those 3 hours down, every single day of the week. That translated to $194,400/year. Calculation: $180 x 3 hours = $540/day x 30 days/month = $16,200/month x 12 months/year = $194,400/year. That is yummy and I only had to enjoy 3 hours of talking per day. It’s not considered a job if you’re enjoying every minute of it. You know you’ve done someone a great service if you reach that “Aha!” moment with them. Make sure you reach that point. That’s what keeps them coming back.
Now I’m going to take down my exact journey so that you can replicate the exact steps:
Step 1: Find a niche/subject you’re interested in talking about. This is really important and you need to get it right from the beginning. You can’t switch it up whenever you feel like. You are going to stick to that niche and develop a name for yourself.
Step 2: Begin researching that niche in detail. You want to be able to respond to any questions your clients may have without having to say “I’ll get back to you on that later”.
Step 3: This is the fun part. Come up with an awesome company name for your new consultancy and you will want to buy 2 domain names for your company like this: xyzconsulting.com & floridaxyzconsulting.com you will have the second one redirect to the first one. The reason we have this is because you want to build the area you live in first, then slowly expand. xyzconsulting.com will be your international hub where all other sites with redirect to. 99% of my websites are hosted on Bluehost. Why? Because it’s incredibly easy to use with 1-click automatic WordPress installation and excellent customer service – via phone and via chat. I HIGHLY RECOMMEND using Bluehost for your first site. Also, you can use the same hosting account for multiple domains if you plan on creating more websites. Click this link to get a special discount off the regular price!
Step 4: Once you have your wordpress setup using bluehost, simply install the Thesis Theme to get your professional site started. Make sure you have all you contact details clearly shown on the site. Remember since you are not selling anything, you want to make sure that people know exactly how to get in touch with you for a consultation.
Step 5: Continuing on the easy-to-use theme, this is by far my favorite tool for easily creating high-quality landing pages and squeeze pages. LeadPages will help you convert viewers into subscribers or buyers. Best of all, it works both with WordPress and non-WordPress sites alike. You’ll want to connect an auto responder to your lead page and my absolute favorite is Aweber.
Another option to LeadPages is Glen Allsop’s OptinSkin, a fantastic tool to help us more easily embed email opt-in forms into our websites.
Step 6: Hire someone from Fiverr to advertise your site on craigslist, backpage, local listing, etc… of your area. As the name suggests, it will only cost you $5 to make this happen.
Step 7: At this point you will be getting a nice stable stream of customers. Ask you current customers for referrals. If you find that you’re getting a lot of referrals, you may want to think about creating a referral program to boost the number of new customers. Slowly build your way up from small companies to corporations (only when you’ve got a track record of success and testimonials to support you).
Some things to remember:
“Consulting isn’t about always knowing the answer, it’s about always knowing where to FIND the answer.”
Now here’s a little trick you can use to get you some time. If they ask you about something you don’t know, tell them that you will “discuss it with you business partner” and get back to them. Your business partner in this case is Google.
If you are going to move forward with this business model, just let me know in the comments below. I’d love it if you could share your journey with everyone on this site. If you found this information interesting, then please subscribe below so that you’re the first person to get my business models.